The goal of researching your keywords is to find the keywords that aren’t being widely used by the competition. By coming up with keywords that are less used, you will find yourself higher up on the results list of search engine queries. There are quite a few methods that can be used during your research process for finding just the write keywords to use within your website content.

The easiest tool for keyword searches is Google. By doing a general search for a basic industry term associated with your business you will quickly learn who your competition is and what they’re using […]