Google’s Hummingbird algorithm marks their largest search engine algorithm update in years. In fact, in our estimation, it is one of the most important in recent history since it changes the game completely. It makes sense that this change has come, and it provides us with important insight as to what Google thinks will be the future of search.

What is Semantic or Conversational Search?

Hummingbird represents Google’s focus on question-based, semantic, or conversational searches. Results will be now tailored to your information and profile (that Google handily has record of) including your networked sites, search history, Google+ social […]