You have a website. You filled it with lots of information and shared things about yourself, your business and what you can offer that others can’t. It looks nice and it appears to be user-friendly. The question is, why aren’t you getting more viable leads? The truth is, you are not alone. There are many business owners saying the same thing, granted the industry and products may be different, but the concern is undoubtedly the same.  So what can you do? In this brief blog, we address just one small piece of the puzzle to get you headed in the right direction:

You Must Stand Out In The Crowd

This is one of the most obvious statements of the year, right?  This is the “Where’s Waldo” of the internet, but Waldo is standing in a room with a billion others. So how exactly are you supposed to stand out? This is our job and we always do it with a purpose, here is your word/tip of the day: WordPress

Are you using WordPress? If you aren’t, you are missing out. It is the here and now (and beyond) in the world of website development.  This software is a CMS, which is a Content Management System, and is a MUST HAVE for businesses both small and large, locally and internationally. With editing and organizational features that are built right in, it also offers thousands of other free plug-ins.  If your site is not managed with WP, your site might in a dark room with billions of others;  no one can see you. So here are a few reasons why you need this system:

Advertising & Marketing Campaigns In One Place- YOUR WEBSITE

  • Built-In Managed SEO and Social Network postings with the click of a button
  • Blogging Page, keep your clients interested and your company relevant
  • News Distribution System that will boost your SEO and rank you with Google
  • Edit When You Want and How You Want, Update Pictures, Change Wording, Promote Sales and Events, Upload Video, Write Stories and More..the Options are Endless.
  • Offers  Flexible Customization website for Seasonal and/or Advertising Campaign Support

WordPress CMS websites offer thousands of plug-in options, many at no expense to you. If you choose to upgrade to these features, it could be a matter of a few extra dollars, that’s it. This technology allows you, the business owner, to control and adjust things as you wish. Do not feel like you are being “held hostage” by the other web developers you have used in the past. You can ask us to get your website up and running and control it from that point on. Of course you always have the option of allowing us to add content, blog and do SEO for your business as well, but isn’t it nice to have options?

There are many things that you can do to generate more leads and drive traffic to your site, but the first thing you need to do is implement Word Press. It all starts there, there is no getting around it. If you have no idea how to get this started, give us a call or fill out our contact form and we will be happy to explain it to you.

So, how do WE stand out among the rest when there are millions of companies out there claiming to do what we do?

It’s fairly simple. We are real people, just like you. We, like you, take our business seriously and strive for results. We never outsource our work or farm out contractors to mass produce content or write generic articles. We are sitting behind a desk right now, working on sites and creating content for our customers in hopes of generating them more leads. We will never speak down to you and will always strive to explain things to you in a way in which you will understand. Purpose is a full service internet marketing company that resides along the shores of New Jersey; however we service companies near and far. From local seasonal businesses to multi-million dollar corporations, we treat our clients with the same level of respect and diligence.

Whether you are looking for creative and professional web design or a full marketing campaign to take your current business to the next level, you deserve to inquire about our services. We look forward to meeting and exceeding your expectations.

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