Charity PR Results

18 February 2010 Categories: Case Studies

Marketing a Charity or non profit event is one of Purpose’s strengths. When we had the opportunity to work on a good cause, and help raise money for seriously ill children, we jumped at the chance to get the word out about the fundraising event.

The Ladybug Fund at St. Joseph’s Children’s Hospital is a new initiative to provide an important resource to seriously ill pediatric patients and their families as they face lengthy treatment regimens.

This charity event was conceived in conjunction with Dina Manzo from “Real Housewives of New Jersey” and is donating the proceeds of all haircuts, styling’s and fashion extensions to Project Ladybug. In addition, V. Capelli Salon, the top Bergen County Hair Salon in Oakland, NJ donated all of their time for this event.

Within 48 hours or receiving information about the event, our electronic press release marketing has achieved top Google rankings for many key phrases. What that means is that those people searching the web for this event are more likely to find out about it, and then come to donate to a good cause.

All of the money gained will support local area children, as well as many others, and their families through donations given to Project Ladybug in New Jersey.

All in all, electronic press releases are a great and cost effective way to get more traffic to an event, website, or organization in a very quick time period. If you want to learn more, ask us for some detailed results.

Some examples of results of our efforts can be easily found through some Google Searches. For example try any of the following:

bergen county haircuts

bergen county project ladybug

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